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GLee Marketing Consulting brings over 20 years of customer-focused experience in the educational technology and publishing sector, having created multiple marketing plans and executed all the tactical elements of a campaign. My focus has always been centered on knowing the customer need by researching the past, monitoring the present and with an all-consuming eye on future trends. I can provide expertize in the following areas:
Brand Strategy:​
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Value Proposition
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Market Research & Intelligence
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Product messaging
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Marketing Planning:
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Campaign management
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Email execution
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Social Media
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Webinar moderation/facilitation
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Event planning
Market Development:
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Focus Groups
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Surveys
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In person and phone interviews
Sales Enablement:
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Sales tools
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Sales training
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Sales presentations
Customer Advocacy Marketing:
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Case studies & success stories
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White papers
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Efficacy studies
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